The best thing about blogging is that there are no rules.  You can write about anything you want.  A self-publisher’s dream!   There are some things you can do though to maximize your Google Adsense profits.  Narrow your subject.  Don’t just write about shopping.  Write about shopping for antique dresser drawer pulls.  Write every day. Have a blog at more than one site. If you develop a readership, you’re more likely to increase your profits.

Write about something you know or want to know or at the very least care about. If you try to write a great blog based on a “hot keyword” yet it’s something you could care less about, you’ll likely not stay with it long. Experiment and see what works for you. You can write based on your own opinion or something factual. You can review a product or service or a movie.  Read other people’s blogs and notice how many reads they’re getting.  Above all, have fun.  After all, it’s free and if you’re persistent you’ll see your Google Adsense dollars adding up.

How Can I Make Sure That My Account Will Not Be Disabled?

Google Adsense Program Policies make no allowances for deceptive practices.  The most important thing a publisher can do to ensure the integrity of their site is to be aware of what is happening on your site.

Google has made it abundantly clear not to click on your own ads or ask others to do so.  But what about practices a publisher may not purposely carry out?

Make sure that ads associated with Google never appear in an unrequested pop-up.  Don’t be talked into purchasing traffic for your site that may contain adware.

Respect the Google trademarks.  Don’t use any Google trademarks or logos without their consent.

Don’t change the Adsense code.  If you’re a pro at html, don’t assume you can add your own code.  If you’re new to html, simply copy and paste the offered code. Don’t mess with it.

Provide a good environment for advertisers and a positive user experience.  Don’t try to be deceptive in any way.  Google’s rules may sound strict, but believe me, protecting the integrity of the Google Adsense Program is in your best interest as well as Google’s.  After all, a positive, honest Google Adsense program means more money for all of us.

Useful Books About the Google Adsense Program For Users of All Stages

Do you need to buy a book to use Google Adsense?  Not necessarily. Google’s support page has a wealth of information. But you might consider it if you want to read a personal account of an Adsense wizard such as Eric Giguere or say, if you want to learn more about HTML.  ‘Who Let the Blogs Out: A Hyperconnected Peek at the World of Weblogs by Biz Stone has a lot of information on blogging as well as information about Google Adsense.  The following is just a few books you can find at amazon.com  on the subject:

Make Easy Money with Google: Using the Adsense Advertising Program By Eric Giguere

The Google Adsense Handbook By Angus McLeod

Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs by Harold Davis

Top-Paying Google Adsense and Adwords Keywords for Pharmaceuticals (In Digital Format) [Download: Adobe Reader] By W. Frederick Zimmerman

The Complete Idiot’s Guide to Growing Your Business with Google By Dave Taylor

How Does Google Adsense Program Work For Webmasters Wanting to Earn Income?

Advertisers pay Google when someone clicks on their ads which are placed on pages that contain text.  For example, if you write content about lawn mowers, you will likely see ads from lawn mower manufacturers and/or retailers on that page.  When someone clicks on those ads, the advertiser pays Google and Google pays you.  Of course, the advertiser is hoping the person that clicked on the add will actually purchase the lawn mower or whatever they’re offering.

In fact, Google is very strict about the integrity of this process.  You are forbidden to click on your own ads.  If you do, your Adsense account will be terminated and you might never get it back.  You are also prohibited from asking others to click on “your ads”.  It makes sense.  Why would advertisers want to pay just so your friends and family could click on your ads when no one is really interested in purchasing the lawn mower or subject of the ad.

The good news is that it’s not necessary to “cheat.”  Google Adsense is so easy you’ll make more money just going by the rules.  Have or write interesting content that will turn up in search engines and you have “targeted” the right people to read those ads.  Just think, somebody in Indiana buys a lawn mower and you get a commission!

What Not to Tell Others About the Google Adsense Program – The Most Important Rule

Sympathy only goes so far.  Not only is it against the Google Adsense Program Policies but if you rely on friends and family members to click on your ads instead of diligently working the program, you’re cheating yourself – and the Google Adsense Program.

The “help me out” wail may work when your kid is selling outrageously expensive candles for the end of the year school party but it has no place in the Google Adsense Program.

Besides, if you’re asking people to click on your ads, that means you’re not optimizing your site for valid clicks as well as referrals.  Use that same energy to polish your content and your site.  When family and friends ask what you’ve been up to, you can proudly show them your hard work.  When they see how excited you are, you’ll see your referral revenue go up.

What Is So Important About An Invalid Click and How Will It Affect Me?

More than anything, an invalid click is a big no-no and it will get your account terminated faster than anything else.  Having said that, an invalid click is when a publisher clicks on their own ads to add to their earning potential .  It’s also when a publisher asks others to click on their ads just to raise their revenue.  It also raises the advertiser’s costs and Google won’t tolerate this.  Google Adsense has state of the art technology and they know what’s going on.

Invalid clicks also happen when someone uses robots to click on ads or automated software.  It is any deceptive practice used to click on ads.

Invalid clicks are also unnecessary as there are plenty of money-making opportunities with valid clicks.  With an optimized website, useful content, and attractive ads, there’s no reason for anybody to even entertain the idea of using invalid clicks.

Having Control Over Your Adsense Account

You the publisher, have complete control over the advertisement that runs on your site.  You can choose to run only image ads, only text ads, or a combination of both.  Google recommends that you choose a combination of both to maximize your earning potential, but the decision is yours.

When making your ad decision, you also have the freedom to choose which type of ads run across your entire account (image or text) or you can narrow that decision to what type of ad might run on a particular page.

As of right now, you are not able to differentiate your image ad click rate from your text ad click rate.  You can of course, differentiate your click rate from one site as opposed to another site.  Say, for example, you run only image ads on one site and only text ads on another site.  By setting up channels to track both sites, you can see which site has the better click rate.  Of course, you have to take into consideration there would be more factors than whether you were running text or image ads.  The content, the placement of the ads in general, even the color could make a difference.

Refer to the Google Adsense Support Site for specific instructions on how to enable or disable image ads.  Remember, it’s all up to you!

Understanding the Google Adsense Report

When you log into your Google Adsense account, you are automatically taken to the page where you can view all your Adsense activity.  On the Reports tab, you’ll see “Today’s Earnings.”  This is the approximate amount you have earned today in your Google Adsense account.  Earnings are not final at this point and could be adjusted for invalid clicks or fees.

It’s interesting to look at the breakdown.  As you can see, Adsense for Content, which refers to the targeted ads appearing on the pages in which you have written content, is listed first.  Here you will see the number of page impressions listed in the first column.  While a page impression is generally the same as a page view, that is not always the case.  For a more detailed definition of a page impression, see Google Adsense support, click on Your Adsense Account and then click on Your Adsense Report.

Next, you’ll notice the number of clicks.  This refers to the number of times “your ads” were clicked on.

Page click through rate or CTR is in the next column shown as a percentage. It represents the percentage of the time an ad was clicked on after viewing your page.

Page eCPM which stands for effective cost per thousand impressions.  It is calculated by dividing total earnings by the number of page impressions in thousands.

Don’t be intimidated by these statistics.  The bottom line, your earnings, is what really counts.  As you become more familiar with Google Adsense, statistics will become like second nature.  First, just start.

How is Google Adsense Different From Other Ad Networks?

Primarily because it is Google and that carries a lot of clout just with name recognition alone.  But here are some advantages to being a part of the Google Adsense network:

Getting started is fast and easy and requires no technical knowledge.  Google Adsense even provides html code for easy implementation with clear instructions.

Google Adsense has both the Adsense for Content feature and the Adsense for Search feature.

Google Adsense not only provides keyword targeted ads but site targeted ads as well, maximizing your potential for revenue.

Google Adsense provides a filter so that you can choose not to run your competitor’s ads on your pages as well as filter other unwanted ads.

Google Adsense provides an extensive support site that is easily understood.

Like anything else, you’ll get out of Google Adsense what you put into it.  The following optimization tips can help you grow your Google Adsense dollars:

Write interesting content and write every day.

Have more than one site.  The more sites you have, the more ads have the potential
to get clicked.

Set up channels and monitor your statistics across all sites.  If one site is performing
poorly, consider changing the content or the ad layout.  Experiment!

Change the ad layout and notice which layout works the best for you.  There are
many different layout options and there’s no way you can know going in which
one will perform the best.

If you’re blogging, writingup.com has a list of profitable topics.  They state that
you don’t have to write on those topics but  you might give it a try or at least plug
some of them in to the search engines.

Google different key words and phrases and notice how much and what kinds of content and ads you see.

Don’t be afraid to ask questions.

What are image ads?

Image ads are graphical ads.  Unlike traditional banner ads, image ads are also targeted to the appropriate audience, just like text ads.  A publisher that has a combination of image ads and text ads has a greater revenue generating potential.

Image ads are only for Adsense for Content pages and not available for Adsense for Search results pages.

There are 5 major formats of image ads.  The Leaderboard, which is about twice the size of a banner ad, the banner image ad, the skyscraper, the wide skyscraper and the medium rectangle. Google’s technology determines on a page by page basis whether image ads, text ads, or a combination of both will make you more money and then delivers the appropriate format.

You can choose to run only image ads, but Google recommends selecting both, thereby giving them a better chance to target the right advertising for your page, generating more revenue for you.

Bottom line: taking these two methods together will give you the best chance at making the most revenue.

How to Make Google Adsense Dollars at Writingup.com

To get started blogging at writingup.com, first you’ll need to create a Google Adsense account.  If you’ve already done that, you’ll just give them the same publisher id you got when you  originally signed up with Google Adsense.  Since you can only have one Google Adsense account, you will always use the same publisher id on every site you add.  Next, you’ll create an account at writingup.com and within minutes, start blogging!

You still have to follow the Google Adsense rules as to the type of content not acceptable but other than that you have carte blanche as to what to write about in your blog.  Paste your writingup.com URL into your email signature and every time you send someone an email, you will be referring them to your blog, thus increasing your traffic on writingup.com.

Comment on other publisher’s blogs.  If you interact with the blogging community, you are more likely to have your blog read more often.  Again, traffic.

Writingup.com has a list of successful topics you can write about.  You don’t have to choose from that list of course, but it’s quite extensive and if you look it over, you’ll probably find something that interests you.  They are successful topics because they turn up in search engines a lot.  More traffic.

You can elect to have your Google Adsense payments mailed to you via check in your local currency.  Google Adsense offers this option in 42 countries.  Check the Google Adsense support center to see if your country is included in this list.

To select receiving your check by postal mail, log in to your Google Adsense account, click the edit link near Payment Details and then click the Check – Standard Delivery radio button.  Then click continue.  Now you can select your currency, if available or you may select US dollars.  When you’re satisfied with your choices, click save settings.

You may also choose to receive your payment through Secured Express Delivery. There is a fee for this service but you can expect to receive your check within 5-10 business days after it has been sent.  If you choose this option, you will need to contact DHL (the courier service) to make sure they offer service to your area and that your address is in the proper format.  For more information, log on to dhl.com.

Google Adsense pays you approximately 30 days after the end of the month in which you become eligible to receive payment. You become eligible for payment only when your Adsense account reaches at least $100.00.  Suppose, for example, you started in January and at the end of the month you had not yet accumulated $100.00 in your Google Adsense account.  You would then need to wait and see if your January and February earnings combined equal $100.00.  If they do, you would be paid approximately 30 days after the end of the month of February, that is, you could expect payment near the end of March.

Another good reason to also use Adsense for Search is that you get to combine the earnings to reach the $100.00 payout minimum.  So if your earnings for Adsense for Content do not reach $100.00 in time for the current payout, but when combined with your Adsense for Search earnings they do meet the payout minimum, you will be paid accordingly.

Owning, running and maintaining an internet based business or a site needs articles. Plain and simple, every who has a site knows this. Even those who don’t have sites but are frequent internet users knows this as well. Articles quench the thirst for information and knowledge of the people. Plus, the articles provides many other benefits for the site.

The benefits that articles provide are putting a site high in the ranking in search results of keywords and keyword phrases that pertains or are relevant to his or her site. They also provide attraction to website visitors when they are appreciated and is linked to your site from another site or newsletter. Articles provide for the increase of the confidence and trust levels of customers to your site and company.

Many articles are also beneficial to both company and its traffic. When the readers like the articles, they would tell more of their friends, family and peers and recommend your site to them, providing for a larger volume of traffic. You get bigger sales if your traffic trusts and believes in you. Your product or services would be much easier to sell when they know you know what you are doing and talking about.

So ok, we have established that articles are very important to a site and to business. Articles are crucial and to keep ahead in the game, a site must have an article, it is imperative. There is one dilemma though, not many people like writing articles.

Many website owners would rather spend their time on something else, and unless you’re a big time company, you don’t have the necessary resources to use on a pool of article writers. Plagiarism or copying of other articles is frowned upon and could easily get you into trouble, worst case scenario; a hefty fine and jail time.

So what are the other options?

Well, for starters if you hate writing articles and you can’t afford to hire people to write for you then don’t. Get free articles. The first place to look at for free articles is the public domain. Here you won’t have problems with copyright infringement and the following penalties and fines if you get caught for plagiarism.

Public domain articles are articles freely given to the public for public use. You can do whatever you want with it. You can place it on your site, name it as yours, put it in a newsletter its you decision. Always remember though that you will have to choose articles that is very relevant to your site.

The downside to public domain articles is that since it is free for everybody, many of your competitors may have access to them as well. Since every site needs to be original and unique even though you have the same niche, this could be a predicament. You may also have to edit them a bit to place more keywords and keyword phrases to make them better.

Another way to get free articles is to allow other sites which has the same subject or topic as yours to submit articles to your site. This would be only to augment your existing content or else all your articles would be leading to other sites since these articles would have resource boxes with them that could link or direct the readers to their site. That’s why it is important to have your own articles; you cold use them to link your site to other sites as well.

But, to truly feel the impact of what a good article to you, go for original ones. There are many article writers who do part time and freelance article writing jobs that charges only minimal fees. You can get good articles that have all the keywords and keyword phrases you need and people are looking for.

The investment you made for these articles would be worthwhile because you could use them for all the benefits you could offer. You hold copyrights to them and you will be able to use them anyway you want. As your articles help you in building your business and your site, you will have more articles to write and maybe then you wont be having second thoughts about articles.